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After hearing rumors of Kodak or bankruptcy, the mood of the photography enthusiasts both low and contradictory, mounted on the printed "KODAK" yellow box of Kodak film or disappeared, we should not go to buy some film.

The legend of Lenin ridiculed the capitalists will sell you to hang his rope. This legend may not be true, but it contains a hint of truth. Capitalists often invest in technology to destroy their own business.

Kodak is a perfect example. In 1975, the company developed the first digital camera, this technology, as well as subsequent camera smartphones on Kodak's traditional film business has caused a great impact on the camera manufacturing business has been dying.

Many people may not believe that Kodak can be said that the era of Google. Founded in 1880, Kodak is known for its pioneering technology and creative marketing. "Shutter click, easy to solve" (You press the button, we do the rest) is Kodak's slogan in 1888.

In 1976, Kodak's U.S. film and camera sales accounted for respectively 90% and 85%. Until the 1990s, Kodak has always been the world's top five most valuable brands.

Kodak's heavy plight, but its old rival, Fuji, but outstanding performance. The two companies have much in common. A quasi-monopoly in the local market, they are occupied: Kodak in the United States, Fuji in Japan. US-Japan bilateral trade friction in the 1990s from the Kodak Fuji suppression.

Their traditional business are gradually abandoned. Kodak has so far failed to adapt to the changing situation, while Fuji has been transformed into a profitability of the firm business. Have had a bad 2011, Fuji's market capitalization is still as high as $ 12.6 billion, Kodak is only $ 220 million. The fate of these two companies why such a large difference?

They foresaw the advent of change. Remember, in 1979, he has written a very accurate report, and predict how the different parts of the market from film Kodak former executive of the University of Rochester Simon School of Business Professor Larry Matteson (Larry Matesson) era to digital era, the first government investigation agencies, followed by the field of professional photography, and finally the mainstream market, 2010 will be universal access to. His errors are only a few years.

Fuji The same is true as early as the 1980s, the company foresaw the rise of the digital age, and developed a three-pronged strategy: pulled out of funds from the film business as much as possible, to prepare for the transformation of the digital age, and the development of new business.

Both companies have realized that digital photography can not be too much profit. "If the film era of profit of 70 cents, the profits of the digital age may be only 5 cents. Smart businessman that, best not to rush the transition." Mattson said. But both must conform with the trend, Kodak has a step slow.

An outstanding boss may refer this business to play Facebook like service, but Fisher is not the boss. Too he failed outsourcing business, which could have Kodak is more flexible, more creative. He still insists that Kodak's business model "razor". Kodak to sell a cheap camera business, and to rely on consumers to buy a lot of expensive film. This line of thinking is similar to Gillette, the latter mainly through the blade to profit, instead of the turret. However, this model obviously does not apply to digital cameras. However, Kodak still ultimately build a huge digital camera business, but only scenery for a few years, it was camera phone destroyed.

Different people, the company could theoretically eternal life. But in fact, most companies would die young. " This is because society as a whole, business competition is a life and death battle. Fuji has successfully grasped the new strategy, and to survive. The film business in the proportion of its profits from 60% in 2000 fell to nearly zero. At the same time, the company also found a new source of income. Had a lot of great companies like Kodak seems to have come to an end. After the birth of 132 years, it will be like the old photographs of the same to the end.

After hearing rumors of Kodak or bankruptcy, the mood of the photography enthusiasts both low and contradictory, mounted on the printed "KODAK" yellow box of Kodak film or disappeared, we should not go to buy some film.

The legend of Lenin ridiculed the capitalists will sell you to hang his rope. This legend may not be true, but it contains a hint of truth. Capitalists often invest in technology to destroy their own business.

Kodak is a perfect example. In 1975, the company developed the first digital camera, this technology, as well as subsequent camera smartphones on Kodak's traditional film business has caused a great impact on the camera manufacturing business has been dying.

Many people may not believe that Kodak can be said that the era of Google. Founded in 1880, Kodak is known for its pioneering technology and creative marketing. "Shutter click, easy to solve" (You press the button, we do the rest) is Kodak's slogan in 1888.

In 1976, Kodak's U.S. film and camera sales accounted for respectively 90% and 85%. Until the 1990s, Kodak has always been the world's top five most valuable brands.

Kodak's heavy plight, but its old rival,Sony NP-FV50 Battery Charger， Replacement Fujifilm FinePix J30 Battery & Charger, but outstanding performance. The two companies have much in common. A quasi-monopoly in the local market, they are occupied: Kodak in the United States, Fuji in Japan. US-Japan bilateral trade friction in the 1990s from the Kodak Fuji suppression.

Their traditional business are gradually abandoned. Kodak has so far failed to adapt to the changing situation, while Fuji has been transformed into a profitability of the firm business. Have had a bad 2011, Fuji's market capitalization is still as high as $ 12.6 billion, Kodak is only $ 220 million. The fate of these two companies why such a large difference?

They foresaw the advent of change. Remember, in 1979, he has written a very accurate report, and predict how the different parts of the market from film Kodak former executive of the University of Rochester Simon School of Business Professor Larry Matteson (Larry Matesson) era to digital era, the first government investigation agencies, followed by the field of professional photography, and finally the mainstream market, 2010 will be universal access to. His errors are only a few years.

Fuji The same is true as early as the 1980s, the company foresaw the rise of the digital age, and developed a three-pronged strategy: pulled out of funds from the film business as much as possible, to prepare for the transformation of the digital age, and the development of new business.

Both companies have realized that digital photography can not be too much profit. "If the film era of profit of 70 cents, the profits of the digital age may be only 5 cents. Smart businessman that, best not to rush the transition." Mattson said. But both must conform with the trend, Kodak has a step slow.

An outstanding boss may refer this business to play Facebook like service, but Fisher is not the boss. Too he failed outsourcing business, which could have Kodak is more flexible, more creative. He still insists that Kodak's business model "razor". Kodak to sell a cheap camera business, and to rely on consumers to buy a lot of expensive film. This line of thinking is similar to Gillette, the latter mainly through the blade to profit, instead of the turret. However, this model obviously does not apply to digital cameras. However, Kodak still ultimately build a huge digital camera business, but only scenery for a few years, it was camera phone destroyed.

Different people, the Motorola HNN8148A Battery Charger company could theoretically eternal life. But in fact, most companies would die young. " This is because society as a whole, business competition is a life and death battle. Fuji has successfully grasped the new strategy, and to survive. The film business in the proportion of its profits from 60% in 2000 fell to nearly zero. At the same time, the company also found a new source of income. Had a lot of great companies like Kodak seems to have come to an end. After the birth of 132 years, it will be like the old photographs of the same to the end.